Challenge: To produce a ‘World Class Conference’ that changes perceptions of the business as it evolves.
Our Approach: To celebrate 10 years of Matthew Clark growth and outline strategy for the next phase of growth.
Implementation: We had to ensure everything delegates saw would challenge their preconceptions / and previous experience of corporate presentations. We built a 21m wide 4k video wall as a stage back drop. Powerpoint, keynote, charts and numbers were banned. All screen content was animated, utilising info graphics and collage techniques, emphasis was upon reinforcing the words of the speaker.
Results: Corporate presentation re-invented and ‘World Class’ achieved. We got to show off our abilities in front of a number of suppliers & customers to the Matthew Clark companies and have since had calls from Coca Cola, Accolade wines and the Stonegate pub group.